Digital Marketing copywriting

Words that build authority

Within the digital marketing sector, your website plays a vital role in demonstrating your expertise in the industry to potential clients. In other words, when it comes to your online content, it’s essential that you practice what you preach.

Effective copywriting for the digital marketing sector is persuasive but not salesy, friendly but not informal, technical but not inaccessible. If you’re struggling to strike the right tone, we can take care of all the hard work for you.

We boast an in-house team of digital marketing experts, equipped with years of real-world experience. From SEO services to video marketing and PPC, our writers are able to cut through the digital jargon and produce content that appeals both to existing clients and future prospects.

The WOO factor

Your content will be…
• Written by industry experts who understand your language
• Optimized for people and search (including mobile first and user intent)
• Delivered at speed and scale
• Multi-lingual if required

Types of content

We create many different forms of content for the digital marketing sector, including:

Targeted landing pages

When you showcase your digital marketing knowledge and ability to potential clients, it’s crucial that your website paints a clear picture of your brand identity. We produce engaging copy that will directly set you apart from your competitors.

Blog posts

Unique and shareable blog content is invaluable to digital marketers, both in terms of SEO and for the purpose of building authority. We tailor content specifically to your audience, ensuring that the right people are tuned in and engaged.

Guest content

Securing guest posts on high authority web pages is an effective strategy for increasing your site’s visibility and domain authority. We have experience in writing content for a diverse range of websites and publications.


EBooks are a great way to initiate discussion with potential clients. They also go far in establishing your own role as a thought leader. Our eBooks are highly responsive and optimized for mobile, so they can be easily accessed on the move.

Evergreen webpages

We produce industry-led evergreen content of the highest standard, the likes of which will help you and your brand  become a leading authority within the digital marketing sector.

Press releases

Our award-winning press releases boast both national and international coverage, proving that we have the skills needed to get your voice heard. No matter the size and scope of your business, a well written press release can go far in getting you noticed.

Whitepapers and resources

As experts in digital marketing we have the know-how to create compelling whitepaper resources that encourage click-throughs and establish your marketing business as an industry leader.

Video content

Video marketing is one of the most versatile and profitable digital marketing assets. So whether it’s a product video for your landing pages, a showreel of your best work, or even a “meet the team” feature, our expert writers will guide you through the whole process, from conception right through to delivery.

See an example of our work


To discover more about how WooContent can help your retail business, contact us today.